Marketing Director of Unilever, Herry Budiazhari (first from left) and Dato' Farah Khan (second from right) with the models of the runway show

Set in the luxurious Marble 8 restaurant, Magnum unveiled its new packaging design with a fashionable launch party, hosted in collaboration with Dato' Farah Khan's eponymous designer fashion label.

To celebrate the big unveiling, Dato' Farah Khan created five exclusive hand-beaded dresses by drawing inspiration from Magnum ice cream flavours – Gold, Classic, Almond, Chocolate Brownie and Chocolate & Strawberry.

Guests including Dato' Michael Ong, Datin Kim Lee and Vivienne Cheng were also treated to a Magnum bar, where they made custom Magnum ice creams.

 

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Photo 1 of 20 Marketing Director of Unilever, Herry Budiazhari (first from left) and Dato' Farah Khan (second from right) with the models of the runway show
Photo 2 of 20 Sherson Lian and Johnny Fua
Photo 3 of 20 Cassandra Gripes and Nancie Foo
Photo 4 of 20 Zaireen Ibrahim and Farha Shaid
Photo 5 of 20 (L-R) Florence Fang, Dimitri Pantazaras and Elizabeth Hew
Photo 6 of 20 Kelvin Chung and Kenny Kho
Photo 7 of 20 Models wearing the limited edition Pleasure Seekers sweaters designed by Farah Khan and holding embellished Magnum ice cream replicas
Photo 8 of 20 Ranjit Korotana and Datin Kim Lee
Photo 9 of 20 Sherilyn Fong, Alice Yong and Wan Marina
Photo 10 of 20 Sharon Mahasen and Ian Deeth
Photo 11 of 20 (L-R) Serena Chong, Lexie Rodriguez and Rozie Mastor
Photo 12 of 20 Evonne Leong and Vimal Palasekaran
Photo 13 of 20 Model wearing the special edition hand-beaded dress designed by Farah Khan for Magnum
Photo 14 of 20 Florence Fang and Dato' Michael Ong
Photo 15 of 20 Datuk Kelvin Tan
Photo 16 of 20 Vendy Poo and Victor Poo
Photo 17 of 20 Wan Marina, Vivienne Cheng and Lily Tan
Photo 18 of 20 Jay Lee and Selina Yeop Jr
Photo 19 of 20 Carey Ng and Karen Hu
Photo 20 of 20 Magnum by Farah Khan: Celebrating Chocolate Pleasure launch party at Marble 8