Let’s be real: For the average lady, getting adventurous with eye makeup can prove tricky, with so many colours, application techniques and effects to consider and master first.
The good news is that the latest makeup innovations are fuss-free, natural and quite an eye opener, in the literal sense.
The gaze is bold, shimmery and defined. Take a peek at these fresh new eye makeup products that will make you look trend-ready for the season.
Lay the foundation: Marc Jacobs eye primer
PSA: Faultless eye makeup begins with the proper base. The Marc Jacobs Beauty Under(cover) Perfecting Coconut eye primer is formulated to achieve crease-proof and pigmented shadow comfortably, backed by a formula of coconut extract, velvet flower and innovative polymers that also put an end to straying makeup.
Go undercover: Bobbi Brown concealer
Nip dark eye circles and exhaustion in the bud with this Bobbi Brown Instant Full Cover concealer. Formulated to camouflage darkness in one effective sweep, the concealer gives the eye area a second skin finish with a unique Triple Matrix Technology, and plant extracts that instantly bestow you with a well-rested appearance.
Throw shade: Chanel eyeshadow
Intense, radiant and lasting, Chanel's Ombre Premiere Longwear powder eyeshadow is your new best mate for its eye-opening magnetic allure. Promising up to eight hours of wear, we love how the matte and satiny eye colour effortlessly envelops lids with a blendable texture.
Shimmy and shine: Dior eye and lip pigment
Dior takes hybrid to the next level with this super versatile Dior Metalizer Eyes & Lips pigment range. Accentuate your key features with these creamy metal-effect colours that sweep on a modern chrome effect. Buildable and durable (up to 12 hours wear!), apply over lips for a playful, constrasting sheen.
Line it: Clé de Peau Beauté eyeliner
A good eyeliner is the equivalent of a strong cup of coffee for us beautyholics. Cle de Peau’s Intensifying liquid eyeliner gives your look of the say an edge, with dual-ended tips to perfect a solid winged eye. A brush on one end and a marking tip on the other, no gaps are left unfilled.
Get a brow friend: Laura Mercier brow gel
Never underestimate the power of a good pair of brows. The Laura Mercier Brow Dimension Fiber Gel thickens brows with volume and fullness for a natural and sculpted effect to frame your face. Its mini mascara wand makes it easy for precise blending and shaping, aside from endowing brows with 50% more thickness.
Flirty winks: Shiseido's flat brush mascara
You won’t want for a curved mascara wand the moment you pick up the Shiseido Multi Dimension waterproof mascara . Designed with a flat-shaped brush that, get this – bends at 30 degrees and rotates at 360 degrees – lashes dramatically spread and lift to look like falsies, in one clean sweep. Waterproof and resilient up to eight hours, you've got yourself a new BFF.
Photos courtesy of respective beauty brands.
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