Kimberly Newell photographed by Annie Leibovitz (Image: Canada Goose)
Cover Kimberly Newell photographed by Annie Leibovitz (Image: Canada Goose)

Professional athlete and co-founder of Empower Hockey, Kimberly Newell shares how new experiences help her grow, what's key to managing the inherent pressures of competitive sport at the highest level and the importance of female role models

Kimberly Newell began ice skating at the age of two. “My dad grew up in Canada and played ice hockey growing up, and told my mum, who is Chinese, ‘Our kids don’t have to be good at hockey, but to be Canadian they have to at least play.”

Newell started out in public skating arenas and for as long as she can remember skating and hockey have been part of her life. Later, after watching a goalie training session, she became transfixed with playing in goal. “There was something about the gear and the movement and it was so different from being a player. It captivated me,” she says.

Newell started asking her parents for goalie gear—the pads, the stick, the gloves—but they weren’t keen. “They thought that being a goalie [came with] so much pressure. If you make a mistake, that’s a goal. Make a mistake as a player and maybe no one notices, but as a goalie, everyone’s going to notice. But I kept pestering them and eventually they gave in.”

Were her parents’ ideas of the associated pressure with the position the reality? “There’s definitely a lot of pressure,” says Newell. “I give a lot of credit to my dad for coaching me through that. As you get to higher levels, it’s not so much the technical side or the physical side, it’s really the mental game that separates players.”

“Every time you let in one goal, that’s one mistake,” continues Newell. “A lot of goalies will get down on themselves and beat themselves up: ‘Oh, I should have saved that and then maybe my team would have won’. A bit of it was learning how to zone in on the moment. I had this mantra where I said to myself: ‘Just focus on the next shot. Don’t worry about the score. Don’t worry about the goal that went in.’ All you are focused on is the next shot, because that’s all you can really control and that’s all you can do.”

Newell played ice hockey to a high level both prior to and during her time at Princeton University, but when she graduated with a degree in economics and finance she went to work at a bank, leaving ice hockey behind her—or so she thought. “When I worked in finance for those couple of years, I didn’t expect to come back to hockey. I thought that was it and this is my career now. And then there was this swerve and now I’m playing professional hockey.”

That swerve came when Newell received a phone call asking if she would like to play goalie in China’s first women’s professional hockey team, which would go on to compete at the 2022 Winter Olympics in Beijing. 

“A big part of my decision to make that big change—to leave finance, [when] I had been working towards that career—was based around my family and really wanting to reconnect with my Chinese heritage,” says Newell, who had also been studying Mandarin at university to be able to communicate with her family in China.

Grateful for the opportunity, Newell says she also returned to ice hockey with a fresh outlook, which she believes has been key to her success. “When you have other life experiences you come back to hockey and ironically perform better because you’re not 100 percent invested in that outcome. It’s almost like if you care too much it holds you back. You want to try, you want to do your best, but recognising that you don’t have full control, there are other team mates on the ice and a whole roster of players, coaches—there are all kinds of factors that go into what happens in a game and that’s all part of what makes it exciting and competitive. That really helped me come back to the game with that balanced mindset and to have this perspective where I hold myself to a high standard where I want to do the best that I can, but also [to recognise] what’s within my control and what’s outside of my control.”

While Newell had stayed active while working in finance, it had been two years since she had last played hockey, instead turning her focus to practising martial art wing chun, which she says she was able to apply to her hockey.

“Nothing is ever wasted or in the wrong direction,” says Newell. “It's just that you're exposing yourself, you're exploring something new and you don't know how it might help you later down the road. But everything comes full circle and ties together in the end.” 

Newell’s openness to new experiences and learning from them is consistently apparent, particularly in a recent collaboration with outerwear brand Canada Goose for their Lead With Women campaign, which aims to highlight female strength and individuality through its ambassadors, which include Newell. 

Joining BAFTA-winning wildlife filmmaker Sophia Darlington and actor, musician and writer Sheila Atim for the campaign, it was shot in the rugged desert of New Mexico by photographer Annie Leibovitz. Newell says, “I was the one sports person, where everyone else is more involved in art or entertainment, so I felt like this was a very different perspective for me to experience. Sport is very performance-driven. It’s results and performance and winning and being better and drive and motivation. Whereas, I feel the artistic perspective is a lot more about observation, seeing the beauty in things, appreciating beauty and being inspired by it.”

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Sophie Darlington, Kimberly Newell and Sheila Atim photographed by Annie Leibovitz (Image: Canada Goose)
Above Sophie Darlington, Kimberly Newell and Sheila Atim photographed by Annie Leibovitz (Image: Canada Goose)

Newell says that Atim and Darlington would point things out and she would think, ‘Wow, I saw that. But I didn’t see it quite as deeply’. “Just being around them helped to open my eyes to seeing the world from more of an artistic perspective or an appreciation of beauty versus how can I use this to get better and have better performance?” says Newell.

When it comes to performance, it’s not the physical that is most challenging for Newell—”it’s my lifestyle and I’ve been training my whole life,” she says—“it’s really the mental aspect. As athletes, the tendency is to go, go go, and it’s hard to press pause even if it’s for our health or to help us recover and be a better athlete. And there’s a very strong culture of, ‘Oh, if you don’t go 110 percent, then you’re lazy or not working hard enough or not going to reach your goals. And so a big part of my growth as a professional athlete was recognising that there’s a time to go 110 percent, and a time to rest and recover 110 percent.”

Newell also talks about the importance of having other interests, hobbies or activities, outside of hockey, so as not to make everything about your work or about your upcoming game. “Finding more diversity in my life [and] in the things that I do has been a big part of me maturing as a person.”

These elements have all contributed to having a healthy and balanced life as a professional athlete. Additionally, Newell is also keen to support the next generation of female hockey players through Empower Hockey, an initiative she launched after returning from the 2022 Winter Olympics to equip female hockey players with the skills they need to succeed and which last summer saw almost 200 girls and adults come through the programme. 

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Photo 1 of 3 Kimberly Newell, Sophie Darlington and Sheila Atim photographed by Annie Leibovitz (Image: Canada Goose)
Photo 2 of 3 Sophie Darlington and Kimberly Newell photographed by Annie Leibovitz (Image: Canada Goose)
Photo 3 of 3 Kimberly Newell, Sophie Darlington and Sheila Atim photographed by Annie Leibovitz (Image: Canada Goose)

“When I was growing up, there were very few female role models as an ice hockey player, and there was no league like the NHL that I could aspire to play in one day. I didn't expect to play professional hockey, because that wasn't a viable option at the time. It just so happened the timing was right for me, where that opportunity was created in time for me to be a part of it,” says Newell.

Today, there are more routes to professional hockey for girls, and it’s increasingly financially viable. “Now girls can aspire to something greater and that inspires them and motivates them to work hard and have goals. Through us they see the possibilities of moving up to a higher level and they are inspired by that. It’s about showing them a pathway and [have them] actively working towards that.”

Aside from the physical, Newell is keen to prepare the mindsets of the girls she works with so that when obstacles pop up along the way, whether they are mental health challenges, managing coaches or teammates, handling competition and disappointment or responding to injury—which Newell is well-equipped to tackle after breaking her ankle with two and a half months to recover and return to compete in the Olympics—the girls can handle them. “It’s the mindset that you have to have. And having the perseverance to make it through and come back. We want to give these girls the tools so when they encounter these challenges, they [can] overcome [them]”.

Newell is also enthusiastic about the benefits of sport for women and girls. “It’s changed my life,” she says. “It’s brought me experiences that I otherwise never would have had, and my closest friends [with whom] I’ve gone through experiences and connected in ways that would be very hard outside of that. More generally, sport is incredibly important both for the physical health of girls, but it’s [also] fun and social and there’s a community and culture around it. If you can have girls in sport and keep them in sport, for the rest of their lives they’re going to have this physical activity that they find joy in and that keeps them healthy and strong, but the other part of it on top of the physical is that it really builds a lot of confidence and character.”

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