The model beauty queen expands her realm of influence as the brand director of skincare brand MUCA and reveals big plans for the local new label.
Datin Elaine Daly has achieved the prestiges a woman can only dream of in a lifetime: Beauty-queen status, national director of Miss Malaysia Universe Organisation (MUMO), as mother of 2 beautiful children, and an esteemed entertainment career. Despite that, there’s no stopping her from diving into her passions, and discovering big breaks along the way: Datin Elaine recently added brand director for Malaysian skincare brand, MUCA, under her belt. Amidst her undertakings, the queen of multitasking, generously shared with us the fruits of her labour, from motherhood to the skincare venture.
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Even after your second child, you’re not one to ‘retire’ into motherhood. What keeps you going?
I've always been a career-driven person, from modelling, action, hosting, and an entrepreneur. While I love being a mum, I also find purpose in achieving goals and fulfilling dreams. It’s tough, but nothing is impossible. It’s having a great support system and time management is key.
Technological advancements help, but as a whole, work-life balance is a myth. There's always the mummy guilt of not spending enough time with the kids and then vice versa for work issues.
How did MUCA come about, and what’s your role in it?
We identified a need in the skincare market for an affordable yet effective skincare range.
I’m the brand director for MUCA, besides my role as national director of MUMO and channel director of hurr.tv.
See also: Melinda Looi: Fashioning Family Into The Fabric Of Work-Life Balance