Skip to content
search
Fashion Balenciaga Launches Glow-In-The-Dark Collection

Balenciaga Launches Glow-In-The-Dark Collection

Balenciaga Launches Glow-In-The-Dark Collection
Balenciaga has launched a new capsule collection that glows in the dark (Image: Balenciaga)
By Jianne Soriano
By Jianne Soriano
April 05, 2021
The new collection include T-shirts, pool slides, baseball caps and socks that glow after being activated with any light source

Balenciaga has been bringing its A-game with innovative designs. After unveiling its previous collection via a video game, its latest capsule collection glows in the dark. The luxury fashion house previously teased the luminous collection early in March on its Instagram account.

Creative director Demna Gvasalia designed T-shirts, pool slides, baseball caps and socks that glow after being activated with any light source. The designs are filled with glowing logos such as the new lions-and-laurels double B and a familiar motif: the smiley.

See also: Balenciaga To Present Its First Couture Show in Over 50 Years

Image: Balenciaga
Image: Balenciaga

The collection is the latest attempt of fashion brands blending luxury wear with cultural symbols following Bottega Veneta. While these logos are part of the new collection, the signature Balenciaga logo still appears on the tops.

Since the designs only glow at night, it's the perfect at-home outfit for those looking for quarantine-friendly styles while hosting Zoom parties and other virtual celebrations. The collection is certainly a far cry from the athleisure brands that many have been most people's go-to wear these days. But these glow-in-the-dark pieces surely brings a little more glow to our style during this pandemic.

See also: Fiziwoo, Kit Woo, Supercrew & More: The Online Store Featuring The Best Malaysian Designers

 

Tags

Fashion balenciaga glow in the dark capsule collection luxury fashion house

clear
keyboard_arrow_up

In order to provide you with the best possible experience, this website uses cookies. For more information, please refer to our Privacy Policy.

close