SIIA Cosmetics, a beauty startup led by a small team of entrepreneurs and beauty experts, has cruelty-free products that are infused with ingredients found in Korean skincare products. Their products range from lipsticks, foundation, concealer, contour, eyeliner, and more. For the past year, Miley Cyrus' makeup artist James Kaliardos has joined the brand in carrying out its mission to make prestige beauty accessible to everyone.

Not a lot of people talk about intimate care. It's just as important as the skincare products we use on our face and Mink is working to provide products that can help with just that. This local brand creates products that help improve skin impurities to empower more women. They have Butt and Boob scrubs and masks, serums, and more to help every woman feel confident in their own skin.

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Care for hair care? NatureLab Tokyo has everything you need from texture-targeted cleansing and moisturising shampoo to damage-control conditioners. Their products, which are clinically tested and cruelty-free, are made for all kinds of hair. This Tokyo brand, which was founded by Rosa Takagi, focuses on addressing the root cause and not the symptoms to help you love your hair again.

Sundays Moderne Beauty sells eyebrow pencils, lip and cheek stains, among others, but their colourful collection of liners remain a fan-favourite. This beauty brand is famous for its meteor liners, a beauty essential that allows each and everyone to tap into their creative side. 

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