Chan Phei Yong, Ethan Chu and Syafiq Kyle are Friends of Bell & Ross
Cover Chan Phei Yong, Ethan Chu and Syafiq Kyle are Friends of Bell & Ross

The French-Swiss watchmaker has made its partnership with these long-time fans official

Bell & Ross has revealed the three young and vibrant personalities in Malaysia to represent the modern urban spirit of its BR 03 and BR 05 timepieces. Meet actor Syafiq Kyle, YouTuber Chan Phei Yong and stylist Ethan Chu, each an accomplished name in their respective fields. 

According to the press statement, the trio "are all professional and urban heroes who reflect the Bell & Ross values". Bell & Ross builds watches for real professionals in the realms of air, sea and land where form must meet function.

See also: A New Icon: Bell & Ross Unveils The #BR05 Collection

Tatler Asia
Syafiq Kyle wears BR 03-92 Diver Red Bronze
Above Syafiq Kyle wears BR 03-92 Diver Red Bronze

A prolific actor, Syafiq has more than 80 films and TV series under his belt since winning a talent competition in 2012. His talent has been recognised with a string of awards, most recently the Most Popular TV Actor at Anugerah Bintang Popular Berita Harian in 2019.

See also: 6 Malaysian Actors That Should Be On Your Radar

Tatler Asia
Phei Yong wears BR 05 Chrono Black Steel
Above Phei Yong wears BR 05 Chrono Black Steel

Better known to his 690k YouTube subscribers as Phei Yong, he started out as a radio announcer for top Chinese radio station, MY FM, his greatest asset being his effervescent personality. Along the way, he has built an impressive career as an influencer so much so that he was picked by Marvel to fly to Bali to interview Tom Holland and Chris Hemsworth in 2019. 

See also: Why We’re Excited About The Bell & Ross BR05

Tatler Asia
Ethan Chu wears BR 03-92 Black Matte
Above Ethan Chu wears BR 03-92 Black Matte

Meanwhile, Chu is known for his edgy street style, always mixing different influences to create a distinctive look. Before Bell & Ross, his unique aesthetics have already caught the attention of such international brands as Levi's, Timberland and Fred Perry.

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