The actress is delighted to join the Bulgari family as she believes the brand aligns with her passion for social activism
Multi-hyphenate Priyanka Chopra Jonas adds brand ambassador of Bulgari to her already impressive resume. The actress, producer, author, social activist and philanthropist will support the Roman jewellery with special focus on "the themes of women empowerment, diversity and inclusion", according to the press statement.
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"I endeavour to align myself with brands that recognise their immense social responsibility. Bulgari has made great impact in their efforts to support children in need around the world, and I look forward to working together to continue that work," Chopra-Jonas said. Indeed, Bulgari has a long-standing commitment to the Save the Children organisation that helps at-risk children around the world, and has a jewellery collection dedicated to raising funds for its efforts.
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