Lancôme Absolue Soft Cream
We peel away the fine petals of the Lancôme Rose – the prized ingredient of the premium sensational Absolue Soft Cream– and discover its evolutionary powers.
Tatler Asia
Lancôme Absolue Soft Cream
Above The Absolue soft cream features the Lancôme Rose, an exclusive creation yielded from a thousand roses (Illustration: Anni Tai)

At the heart of French beauty is a universally sought-after approach for finesse and superiority, the quintessence of premium cosmetics. Years go by, yet Lancôme remains to be the icon of French luxury skincare for its ability to encapsulate a woman’s desires into its innovative formulas and textures, the latest being the Absolue Soft Cream.

This year welcomes a reinvention to Lancôme’s most luxurious line, the Absolue, with a product that brings new meaning to French premium skincare. The Lancôme Rose – an exclusive creation out of a thousand roses – is celebrated for its resilience and unique regenerating powers in the Absolue Soft Cream.

An active ingredient yielded from biotechnological processes, the rose brings new meaning to the evolutionary Absolue product that invites women on a multisensorial journey.

See also: Lancôme Special: The artistry of roses by visual artist Limzy

 A French Innovation

Call it luxury with awareness: The Absolue Soft Cream is steeped in French know-how, from the rose, the expertise, and formulation all hailing from France. Modern in formula, the cream is infused in heritage from start to end of its luscious properties. Carefully obtained from a special biotechnology, the powerful Grand Rose Extracts consist of a complex made from the Lancôme Rose, Centifolia Rose and Rosa Damascena.

Tatler Asia
Lancôme Absolue Soft Cream
Above Each Grand Rose Extract is obtained via a revolutionary process of Fermogenesis to retain its regenerating essences (Illustration: Anni Tai)

The Fairest Of Roses

Selected for their targeted action on skin, each Grand Rose Extract is gently procured. The native cells of the Lancôme Rose, obtained via an avant-garde process of Fermogenesis, is prized for regenerating and revitalising properties.

The Rose concentrate, on the other hand, is extracted with a green chemist process that retains the flower’s anti-inflammatory properties. Finally, Absolue teems with almost 140 active molecules derived from 3-5 tonnes of fresh flower petals, cold distillated into an essential oil.

The result: A one-of-a-kind, evolutive texture primed for a sensorial user experience.

See also:  Lancôme Special: Keeping up with Che Puan Sarimah Ibrahim

Tatler Asia
Lancôme Absolue Soft Cream
Above A unique 'Thick to Thin To Thick' effect is experienced, upon application of the nourishing soft cream (Illustration: Anni Tai)

Transformation In 3-ways

The second the Lancôme Absolue Soft Cream touches the skin, transformation begins. Upon application, skin experiences an enveloping sensation of comfort. The cream then veils the skin with moisturising powers from a nourishing richness.

The third phase occurs when the cream thickens and imbues skin with a plump and smooth appearance, bringing out an inner glow. This unique 'Thick to Thin to Thick' effect is made possible with a formula of liposoluble molecules, comprising the soothing effects of rose, shea butter and essential oils. 

See also: Lancôme’s Rose-Infused Mask And Lotion Are The Ultimate Indulgence

Floral Olfactory

The ritual lingers on with an invigorating fragrance of roses and spicy bouquet accents, extending pleasure to the senses… And that’s just the start of the Absolue Soft Cream journey. Upon first application, you’ll notice a soothed and toned complexion. Within a week, the cream activates a radiance and restfulness from within. In a month, skin is visibly changed: Supple and regenerated, rather like the pink softness of a rose petal.

A marriage of indulgent goodness and unsurpassed technology, the Lancôme Absolue Soft Cream is set to make your daily skincare routine all the more therapeutic. In a matter of days, your inner beauty will awaken, thanks to the properties of its rose-powered formulation.

Discover the Lancôme Absolue range at its official website.

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