Watch: Louis Vuitton Taps Emma Stone As The Face Of Sensational Fragrance, Attrape-Rêves


September 14, 2018 | BY Jessica Liew

The Hollywood beauty teams up with Academy Award-winning director Sam Mendes, in a short movie for the ninth Louis Vuitton fragrance.

Emma Stone lends her golden screen charm into the new fragrance Attrape-Rêves, by Louis Vuitton

The new fragrance by Louis Vuitton, Attrape-Rêves, came to master perfumer Jacques Cavallier Belletrud, who sought to capture the sensation of jubilation and portray our magical experiences. To tie in with a symbolic theme, Louis Vuitton tapped award-winning Emma Stone to star in this debut fragrance film campaign evoking the spirit of Attrape-Rêves.

 See also: Sunrise In A Bottle: Inside Louis Vuitton's New Fragrance


Led by fellow Academy Award winning director, Sam Mendes, the short film follows Emma through different moments, places, and emotions encounter on a woman's journey, intrinsic to Louis Vuitton’s values of travel and passion. The different backdrops that cascade different scenes hint at the contrasting personalities of Les Parfumes Louis Vuitton –  in a subtle welcome to the ninth olfactory member.

See also: Introducing Louis Vuitton’s First Fragrance Collection For Men

The heady, enhanting composition of Attrape-Rêves bring to mind heartfelt memories, evoked by an African floral cacao, followed by a trail of fresh peonies, essence of patchouli, and sweetened by lychee and Turkish rose absolute. The scent’s contrasting qualities are rounded off with hints of ginger and bergamot. 

The Attrape-Rêves comes in 100ml and 200ml bottles, and can be packed into iconic Louis Vuitton miniature leather travel cases.

See also: Beyond Exotic: The Louis Vuitton Collection That Goes On A Journey Of Showmanship

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