The new fragrance by Louis Vuitton, Attrape-Rêves, came to master perfumer Jacques Cavallier Belletrud, who sought to capture the sensation of jubilation and portray our magical experiences. To tie in with a symbolic theme, Louis Vuitton tapped award-winning Emma Stone to star in this debut fragrance film campaign evoking the spirit of Attrape-Rêves.
See also: Sunrise In A Bottle: Inside Louis Vuitton's New Fragrance