Trends are constantly evolving, hence there is a constant need for the most updated data to understand the challenges and opportunities that lie ahead. It’s no different for the watch industry.

Will the Rolexes and the Pateks hold steady their appeal with collectors? How will the increase in visibility of independent watchmakers impact the market? Is sustainability an important consideration before purchasing a new watch? What are the next major forces driving growth in the watch industry?

Read more: The GMT report on Dubai Watch Week 2023

In recognition of this, M&BD Consulting, a Swiss strategic consulting firm, in partnership with GMT Magazine and its Asian partner Tatler GMT, is conducting a global survey to better understand today's watch market trends. The goal is to link existing knowledge with current reality to present a sapphire crystal clear picture of the industry today. 

To achieve this, it is important to count on the participation of everyone from industry leaders to consumers. Their input will directly impact the quality and value of the study, which will be compiled into a 100-page report to be published in 2024.

If you’d like to share your thoughts, click here for the survey, which takes only 10 minutes to complete. We thank you in advance for your time.